TOG Rolls Out Updated Brand and Logo

09.30.10

In order to help us become better known as the global source for LINAC parts and accessories, TOG has updated it's name, logo and branding.

Just like Federal Express became FedEx, we are now using the initials "TOG" by themselves, and no longer using the name "Technical Options of Georgia."  Since most of our customers already refer to us as "TOG" anyway, and we sell parts all around the world, not just Geogia, it was a very natural evolution.

We have also updated our logo, using a more modern font and color scheme, and with the "O" in the new TOG logo presented as a globe - symbolizing our worldwide reach and customer base.

Finally, we are using the new tagline, "Your Global Parts Solution" in conjunction with the new logo to further reinforce the message that we are a global company, and to reinforce to our customers that we exist for them, and that we provide solutions, not just parts.

Our new logo and brand messaging will help us to better connect with all of our customers around the world, from our loyal customers we've been serving for almost 20 years, to the new ones we are gaining every day.

Rich Ellis

General Manager, TOG